Bright lipstick: great on your lips, not so great when it’s wearing off. You know what we’re talking about? You’ve got a super coral on, but then you step into a movie, sip a soda, and all that’s left of your lipstick is a ring rim. I made it my mission to find products that would save me (and womankind) this sort of mortification, having been there myself, far too many times. I happen to think that the answer lies in liquid lipstick … aka, the future. Most liquefied formulas are designed to slick on with all their might, so staying power is the big bonus here. A fair few are matte, and in my opinion, that’s a huge plus point as well because I want the option of gloss. Gloss should be a controlled phenomenon, and you should be the one to decide how much to put on, if at all. This list of 10 liquid lipsticks is in no particular order because you need to find something that works for you and you alone, which leads me to the following point …
NEED TO KNOW: Liquid lipstick is drying. That’s a fact. You’re going to have to figure out whether the product you’re buying is worth the dryness (it most often is.) I use Hourglass Cosmetics’ “Icon” (see the list below) all the time and while it never looks like it’s cracking on my lips, I always have to resist the urge to put some balm on. But that’s four hours into wearing it, mind you, which makes it a true champion. It doesn’t budge! The same goes for OCC Lip Tar. Why use them at all? Because the colour payoff is PHENOMENAL, and as mentioned before, they’ll stay put for hours on end. Lancôme, on the other hand, feels velvety and less dry than the others. And then there are the Guerlain’s and Shiseido’s of the make-up universe to save up for, that are next level in quality and worth every hefty penny. But these are all purely personal observations. Lipsticks work differently on various people, so go on … look online, search duty free when travelling, scour malls, or harass friends who are overseas. Make liquid lipstick your mission!
HOURGLASS OPAQUE ROUGE LIQUID LIPSTICK
The shade “Icon” couldn’t have a more perfect name. A true, classic blue-red, it’s hard for scarlet lipstick lovers to find a better shade. Apply this formula carefully because it takes two-three minutes to dry and then you’ll really have to scrub it off to get rid of it. Exfoliate your lips and put balm on 10 minutes before you’re planning to use this liquid lipstick for best results. “Muse”, on me, is a neon neutral, if that makes sense? You’ll see what I mean when you try it on. Hourglass can dry out your lips after a few hours of wear (which is quite a statement in itself) but you’ll choose to ignore it when you see the shades available, the opacity of colour and the staying power it has.
LANCÔME L’ABSOLU VELOUR VELVET MATTE LIP COLOUR
I’m obsessed with these liquid lipsticks at the moment. They come on super glossy but within three-four minutes, dry to a gloriously matte, satiny finish. Hence the addition of the “velvet” in the name. Currently, “Velours de Caprice” is a favourite (or shade 193, as it’s also called) because of its punchy dose of bright, tomato red. I have a feeling I’m going to purchase each shade.
OBSESSIVE COMPULSIVE COSMETICS LIP TAR
I literally showed up at the OCC store in the East Village, in New York, as they were unpacking stock. Why? Because, just take a look at those colours. A tiny, tiny drop of product will suffice for your entire lip and I really do love the little brushes each tube comes equipped with. Be warned though, these Lip Tars aren’t for a dinner party type of long haul. They’re for looking swell at a party, where you won’t be eating. Either way, they’re dinky enough to fit in your minaudière, so you can re-apply.
ANASTASIA BEVERLY HILLS LIQUID LIPSTICK
You heard correctly. The “Brow Queen” as she’s known as, is making liquid lipstick now. And it’s pretty great liquid lipstick to boot. These are highly recommended. They swipe on super wet, but the product dries within minutes to a comfortable, punchy finish that does not budge for a few hours. Still, if your lips are prone to drying, put some primer on, especially for the lighter colours, so the finish is more even and cracks will be less obvious.
GIORGIO ARMANI LIP MAESTRO
This lip “lacquer” is hydrating, luxurious and dense with colour which stays on for a few hours, easily. While they look glossy, your lips won’t be sticky, but will feel like they’ve got balm on. “503” is a particular favourite, being an almost Chinese scarlet. These will transfer to cups and food but it won’t bleed on your lips or vanish, somehow. It packs a lot of product in so while it does wipe off, a lovely stain remains.